Digital Hesitation: Why B2B Companies Aren't Reaching their Full Digital Transformation Potential by Thomas Lah, J.B. Wood
English | May 16th, 2022 | ISBN: 0986046264, 0986046280 | 384 pages | True EPUB | 8.35 MB
This digital transformation playbook provides details and guidance on the tactics required to build a profitable X-as-a-Service business model, including:

Published 11/2022
MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz, 2 Ch
Genre: eLearning | Language: English | Duration: 37 lectures (4h 30m) | Size: 1.91 GB
Blueprint to Make 5 Figures as Copywriter - Google Lead Generation 2022 with Proven Cold Email Sales Script

Released 09/2022
MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz, 2 Ch
Skill Level: Beginner | Genre: eLearning | Language: English + srt | Duration: 42m | Size: 162.8 MB
Pricing is one of the most challenging aspects of marketing, especially when marketing to organizations versus everyday consumers. In the business-to-business (B2B) world, buyers demand more value and they expect to be able to negotiate price. Your pricing strategy has to be adjusted accordingly. In this course, marketing expert Drew Boyd shares how to hone your pricing strategies for your B2B business. Learn how B2B pricing is different from B2C, and how price can be used to communicate value, quality, and overall cost. Drew also shows you how to use tools like the value ladder and pricing tiers to gain leverage in price negotiations, and how to create a pricing strategy that will help you maximize your revenue.

Last updated 6/2022
MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz
Language: English | Size: 906.41 MB | Duration: 1h 24m
Learn basics of B2B for Oracle Integration Cloud for beginners only

Last updated 5/2018
MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz
Language: English | Size: 1.22 GB | Duration: 2h 29m
Generate more sales in a B2B or B2C environment, learn about persuasion techniques & quadruple your sales quickly!

Application Integration: EAI, B2B, BPM and SOA by Bernard Manouvrier, Laurent Ménard
English | PDF | 2008 | 226 Pages | ISBN : 1848210884 | 3.7 MB
Application integration assembles methods and tools for organizing exchanges between applications, and intra- and inter-enterprise business processes. A strategic tool for enterprises, it introduces genuine reactivity into information systems facing business changes, and as a result, provides a significant edge in optimizing costs.

Hall S Innovative B2B Marketing New Models,Processes 2ed 2022 | 14.18 MB
N/A | 496 Pages

Title: Innovative B2B Marketing: New models, processes and theory
Author: Simon Hall
Year: N/A

Electronic Signatures for B2B Contracts: Evidence from Australia by Aashish Srivastava
English | PDF | 2013 | 179 Pages | ISBN : 8132207424 | 2 MB
The last few centuries have seen paper-based documents and manuscript signatures dominate the way businesses enter into a contractual relationship with each other. With the advent of Internet, replacing paper-based contracts with B2B electronic contracts is a possibility. However, an appropriate technology and an enabling legislation are crucial for this change to happen. On the technology front this feature has the potential to enable business executives to sit in front of their computer and sign multi-million dollar deals by using their electronic signatures.

English | ASIN: B0B3C9N94P | 2022 | 6 hours and 55 minutes | MP3 | M4B | 191 MB
In Selling the Price Increase, celebrated sales trainer Jeb Blount reveals the strategies, tactics, techniques, and frameworks that allow you to successfully master price increase initiatives. From crafting effective price increase messages to protecting hard-won relationships, handling common objections, and making the case for the value you deliver, this comprehensive guide walks you through each step of the price increase sales process. In each chapter, you'll find practical exercises designed to help you master the Selling the Price Increase system. As you dive into these powerful insights, and with each new chapter, you'll gain greater and greater confidence in your ability to successfully engage customers in price increase conversations.
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English | 2022 | ISBN: 1398604763 | 377 pages | True PDF EPUB | 25.08 MB
Navigate the B2B marketing sphere with this fully updated guide on how to better understand new customer habits, the digital era and how to shift away from outdated traditional practices.
Innovative B2B Marketing is an essential guide for marketers looking for the latest approaches, models and solutions for B2B marketing. Written by one of the leading voices in the B2B marketing sphere who works with the Chartered Institute of Marketing (CIM) and other major associations, this book features real-life examples from a diverse range of sectors including marine, information technology and pharmaceutical, plus topical discussion points and challenges from key B2B marketing forums and associations.