Login: Password:  Do not remember me

Categories




E-BooksYour Consumer Rights



Your Consumer Rights
Rosy Border, "Your Consumer Rights"
English | 2003 | pages: 152 | ISBN: 1859418546 | PDF | 2,1 mb
This book contains advice on your rights as a consumer. If you have ever purchased faulty goods or experienced unsatisfactory service, this book puts you in control of the situation.



      Read more...         

E-BooksThe Dark Side of Social Media A Consumer Psychology Perspective



The Dark Side of Social Media A Consumer Psychology Perspective
The Dark Side of Social Media: A Consumer Psychology Perspective By Angeline Close Scheinbaum (editor)
2017 | 270 Pages | ISBN: 1138052558 | PDF | 4 MB
The Dark Side of Social Media takes a consumer psychology perspective to online consumer behavior in the context of social media, focusing on concerns for consumers, organizations, and brands. Using the concepts of digital drama and digital over-engagement, established as well as emerging scholars in marketing, advertising, and communications present research on some unintended consequences of social media including body shaming, online fraud, cyberbullying, online brand protests, social media addiction, privacy, and revenge pornography. It is a must-read for scholars, practitioners, and students interested in consumer psychology, consumer behavior, social media, advertising, marketing, sociology, science and technology management, public relations, and communication.



      Read more...         

E-BooksDisclosure and Concealment in Consumer Insurance Contracts



Disclosure and Concealment in Consumer Insurance Contracts
Julie-Ann Tarr, "Disclosure and Concealment in Consumer Insurance Contracts"
English | 2002 | pages: 270 | ISBN: 1859417124 | PDF | 5,5 mb
This book provides an in-depth examination of the theoretical,legal, social and economic foundations to disclosure and concealment of information in relation to the formation of consumer insurance contracts. A comparative treatment of this issue is undertaken with particular attention given to the judicial and legislative approaches adopted in the United Kingdom, the United States of America, Australia and New Zealand.



      Read more...         

E-BooksHandbook of Research Methods in Consumer Psychology



Handbook of Research Methods in Consumer Psychology
Handbook of Research Methods in Consumer Psychology By Frank R. Kardes (editor), Paul M. Herr (editor), Norbert Schwarz (editor)
2019 | 540 Pages | ISBN: 081535293X | PDF | 3 MB
What impact can various research methods have on consumer psychology? How can they help us understand the workings of the consumer mind? And how can the field of consumer psychology best utilize these methods? In the Handbook of Research Methods in Consumer Psychology, leading consumer psychologists summarize key aspects of the research process and explain how different methods enrich understanding of how consumers process information to form judgments and opinions and to make consumption-related decisions. Kardes, Herr, and Schwarz provide an in-depth analysis of the scientific research methods needed to understand consumption-related judgments and decisions. The book is split into five parts, demonstrating the breadth of the volume: classic approaches, contemporary approaches, online research methods, data analysis, and philosophy of science. A variety of leading researchers give insight into a wide range of topics, reflecting both long-standing debate and more recent developments in the field to encourage discussion and the advancement of consumer research. The Handbook of Research Methods in Consumer Psychology is essential reading for researchers, students, and professionals interested in consumer psychology and behavior.



      Read more...         

E-BooksSolar Consumer Guidebook Understanding the Process of the Solar Decision



Solar Consumer Guidebook Understanding the Process of the Solar Decision
Solar Consumer Guidebook
by Mackie Beall

English | 2022 | ISBN: 1662929536 | 53 pages | True EPUB | 6.72 MB



      Read more...         

E-BooksConsumer Credit and the American Economy (Financial Management Association Survey and Synthesis)



Consumer Credit and the American Economy (Financial Management Association Survey and Synthesis)
Consumer Credit and the American Economy (Financial Management Association Survey and Synthesis) by Thomas A. Durkin, Gregory Elliehausen, Michael E. Staten, Todd J. Zywicki
English | August 13th, 2014 | ISBN: 0195169921, 0199384940 | 734 pages | True EPUB | 13.93 MB
Consumer Credit and the American Economy examines the economics, behavioral science, sociology, history, institutions, law, and regulation of consumer credit in the United States.



      Read more...         

E-BooksAdvertising and Consumer Society A Critical Introduction, 2nd Edition



Advertising and Consumer Society A Critical Introduction, 2nd Edition
Advertising and Consumer Society; A Critical Introduction
by Nicholas Holm

English | 2023 | ISBN: 1032181362 | 237 pages | True PDF | 10.04 MB



      Read more...         

E-BooksReligion and Consumer Behaviour Influence of Religiosity and Culture on Consumption



Religion and Consumer Behaviour Influence of Religiosity and Culture on Consumption
Religion and Consumer Behaviour: Influence of Religiosity and Culture on Consumption
English | 2023 | ISBN: 1032265000 | 271 Pages | PDF (True) | 33 MB
Religion is an important part of individual lives, playing a major role in our decision making and puchasing. Understanding the influence of religion on consumer behaviour is therefore an essential practice for business. The COVID-19 pandemic has especially enhanced the influence of consumers' religiosity on their consumption decisions. This book concentrates on understanding the relationship of religiosity with various aspects of consumption and consumer behaviour to improve policy and build on an under represented topic.



      Read more...         

E-BooksCivil Society and Financial Regulation Consumer Finance Protection and Taxation after the Financial Crisis



Civil Society and Financial Regulation Consumer Finance Protection and Taxation after the Financial Crisis
Lisa Kastner, "Civil Society and Financial Regulation: Consumer Finance Protection and Taxation after the Financial Crisis"
English | 2017 | pages: 217 | ISBN: 1138634425, 0367887207 | PDF | 8,6 mb
Coalitions of consumer groups, NGOs, and trade unions have traditionally been considered politically weak compared to well-organized and resourceful financial sector groups which dominate or "capture" financial regulatory decisions. However, following the 2008 financial crisis, civil society groups have been seen to exert much more influence, with politicians successfully implementing financial reform in spite of industry opposition.



      Read more...         

E-BooksThe Cambridge Handbook of Consumer Psychology



The Cambridge Handbook of Consumer Psychology
Michael I. Norton, "The Cambridge Handbook of Consumer Psychology "
English | ISBN: 1107069203 | 2015 | 780 pages | PDF | 6 MB
Why do consumers make the purchases they do, and which ones make them truly happy? Why are consumers willing to spend huge sums of money to appear high status? This handbook addresses these key questions and many more. It provides a comprehensive overview of consumer psychology, examining cutting-edge research at the individual, interpersonal, and societal levels. Leading scholars summarize past and current findings and consider future lines of inquiry to deepen our understanding of the psychology behind consumers' decision making, their interactions with other consumers, and the effects of societal factors on consumption. The Cambridge Handbook of Consumer Psychology will act as a valuable guide for faculty as well as graduate and undergraduate students in psychology, marketing, management, sociology, and anthropology.



      Read more...         

Page:

Search



Updates




Friend Sites


» TinyDL
» DownTra
» 0dayHome

Your Link Here ?
(Pagerank 4 or above)