Learn the skills, tools, and processes needed to become an irreplaceable PM. Examples from NASA, Google, Zappos, Apple
What you'll learn
Learn core skills that make up the entire Product Management process. From ideation to market research to wireframing to prototyping to user stories to leadership.
Become an Agile Product Owner and learn how to use industry-standard tools like Pivotal Tracker, Axure, and Popplet
Discover the secret method behind how Apple creates laser-focused products
Build your product portfolio with 10 step-by-step exercises that will take your product idea from concept to spec
Get a behind-the-scenes look at case studies like the NASA app (over 10 million downloads) and Getaround ($0 to $200 million valuation in 5 years)
Analyze the market landscape, discover weaknesses in your competitors, spots trends that will hyper-grow your product
Quickly test and validate your product idea over a weekend
Effectively lead developers / designers and manage stakeholders
Hack the Product Management interview process and stand out from the competition
Requirements
This course has no prerequisites. You do not have to have a technical background, just a passion for designing products
Description
Learn the core skills that make up the entire Product Management process, from ideation to market research to wireframing to prototyping to user stories to Product Management leadership. I designed this course to be easily understood by people who are new to Product Management.
In addition to mastering the core skills, you'll actively apply it by learning popular Product Management tools like Workflowy, Axure, Pivotal Tracker. You will get a chance to build out one of your own product ideas through 10 step-by-step exercises complete with working files and sample templates. At the end of the course, you'll have a product spec with a feature backlog, wireframes, and an interactive prototype.
Ever wonder how organizations like Apple, NASA, and Ticketmaster design their products? You will know after taking this course. You'll be getting a condensed knowledge transfer from a 8 year Product Management veteran who has led teams at those prestigious organizations and has launched over a dozen products used by millions of users daily. You'll get a behind-the-scenes look at several real life examples of wildly successful products and learn the secret sauce.
Who this course is for:
"Accidental" Product Managers who want to succeed at their job
People who want to transition into a Product Management career
Entrepreneurs who want to learn the process on how to build a killer product
Jr. Product Managers who want to learn how to be irreplaceable at their job