What you'll learn
Bring Sales, Leads & Website Traffic To Your Online Business
Get In-Depth Knowledge Of Google Ads To Grow Your Online Business
Learn To Create Search Campaigns, Display Campaigns, Shopping Campaigns, Youtube Campaigns, Mobile Campaigns, Discovery Campaigns, Smart Campaigns
Setup Conversion Tracking To Boost Sales Of Your Online Business
Build Remarketing Campaigns To Follow Users On The Internet
Show Your Ads On Two Of The Biggest Search Engines In The World - Google & Youtube
Target Different Types Of Audiences, Demographics, Content To Reach Your Customers
Learn How To Do In-Depth Campaign Optimisations In Google Ads
Get Hands On Experience Of How To Use Automation In Google Ads
Requirements
There Is NO Course Requirement Needed For Google Ads
Anybody Who Has A Website, Blog, Facebook Page Can Use Google Ads To Promote Their Business
Anyone With A Laptop, Personal Computer, Tablet Or Smartphone & Internet Connection Can Learn Google Ads
Description
Hi Guys,Welcome to my Google Ads MasterClass 2023!In my course you will learn everything about Google Ads. I have created video lessons on every campaign and every feature of Google Ads. You will get to see the real practical implementation of how to create each and every campaign and how to use every feature of this product.This is the most detailed course on Google Ads you will ever find on the internet. I have created different sections based on different topics of Google Ads and in each section, I have gone in-depth into explaining the concept of the each feature and how to practically implement it in Google Ads.This course will give you a 100% understanding of Google Ads and after going through this course you will be capable of applying these concepts in building your own online business or handling Google Ads accounts of your clients. At such a low price, you're going to get 93 detailed video lessons, 26 assignments & 29 MCQs. A complete access to our student discussion forum, and the ability to ask me any questions you may have as you progress through the course.On top of all that, you get lifetime access and a 30 day, 100% money back guarantee!Topics you will learn in this course:- Google Ads Overview, Ad Auction, Google Network, Google Ads Account Structure, Search Campaign Creation- Keyword Research, Keyword Selection, Google Ads Keyword Planner, Negative Keywords, Search Terms- Ads - RSA, DSA, RDA, Call Ad- Ad Extensions - Sitelink, Call, Callout, Structured Snippet, Price, Promo, Lead Form- Keyword Insertion, Countdown, Location Insertion- Bidding - Manual CPC, Maximize Clicks, Maximize Conversions, Maximize Conversion Value, Target CPA, Target ROAS, Target Impression Share, eCPC, CPM, CPV- Display Network - Affinity, In-Market, Demographics, Detailed Demographics, Life Events, Remarketing, Topic, Placement, Display Keywords, Custom Audiences, Combined Audiences, Standard Display Campaign Creation, Smart Display Campaign Creation, Gmail Campaign- Conversion Tracking - Website, Phone, App, Import, Conversion Action Sets- Remarketing - Overview, Audience Manager, Remarketing Campaign Creation, App Users, Youtube Remarketing, Customer List, Custom Combinations- Video - Instream Ad Campaign, Video Discovery Ad Campaign, Bumper Ad Campaign, Outstream Ad Campaign, 15 Sec non-skippable Ad Campaign, Ad Sequence Campaign- Shopping Ads Overview, Google Merchant Center Creation, Shopping Ad Campaign Creation- Performance Max Campaign- Universal App Campaign Creation- Smart Campaign Creation- Discovery Campaign Creation- Reports - Predefined Reports, Saved Reports, Dashboards- Shared Library - Portfolio Bid Strategies, Shared Budgets, Location Groups, Placement Exclusion Lists- Bulk Actions - Rules, Scripts- Planning - Keyword Planner, Ad Preview & Diagnosis Tool- More Tools - Ad Customizer, Page Feed, Dynamic Ad Feed - Drafts & Experiments- Billing, Summary, Documents, Transactions, Settings, Promotions- Google Ads Editor- Manager Accounts/My Client Center- Google Ads Resources - Google Ads Helpcenter, Google Ads Policy Helpcenter, Google Ads Blog, Search Engine Land- Google Ads Certification - Search, Display, Video, Shopping, Measurement, App Thank you so much for checking out my course. I look forward to seeing you in the course. So wait no more!Click on the 'Buy now' button and join my course today!! Also check out my other courses!!
Overview
Section 1: Introduction
Lecture 1 Welcome Video
Section 2: Google Ads Overview
Lecture 2 Google Ads Overview, Where Google Ads Appear, Google Ads Account Setup.
Lecture 3 Google Ads Auction, Google Network, Ad Rank, Quality Score
Lecture 4 Google Ads Account Structure, Google Ads Metrics, Google Ads Account Navigation
Lecture 5 SEARCH CAMPAIGN CREATION
Section 3: Introduction To Keywords
Lecture 6 Keywords Research, Keyword Selection, Keyword Planner Tool
Lecture 7 Keyword Match Types
Lecture 8 Negative Keywords, Negative Keyword Lists
Lecture 9 Search Terms
Section 4: Introduction To Ads & Extensions
Lecture 10 Google Ads Formats Overview
Lecture 11 Responsive Search Ad
Lecture 12 Dynamic Search Ad
Lecture 13 Responsive Display Ad
Lecture 14 Call Ad
Lecture 15 Google Ads Extensions Overview
Lecture 16 Sitelink Extensions
Lecture 17 Call Extensions
Lecture 18 Callout Extensions
Lecture 19 Structured Snippet Extensions
Lecture 20 Price Extensions
Lecture 21 Promo Extensions
Lecture 22 Lead Form Extensions
Lecture 23 Keyword Insertion
Lecture 24 Countdown
Lecture 25 Location Insertion
Section 5: Bidding Strategies
Lecture 26 Manual CPC
Lecture 27 Maximize Clicks
Lecture 28 Maximize Conversions
Lecture 29 Maximize Conversion Value
Lecture 30 Target Impression Share
Lecture 31 Target CPA
Lecture 32 Target ROAS
Lecture 33 Enhanced CPC
Lecture 34 CPM Bidding
Lecture 35 CPV Bidding
Section 6: Introduction to Display Network
Lecture 36 Display Network Overview
Lecture 37 Display Targeting - Affinity
Lecture 38 Display Targeting - Demographics
Lecture 39 Display Targeting - Detailed Demographics
Lecture 40 Display Targeting - In-Market
Lecture 41 Display Targeting - Life Events
Lecture 42 Display Targeting - Topic
Lecture 43 Display Targeting - Placement
Lecture 44 Display Targeting - Keywords
Lecture 45 Display Targeting - Custom Audiences
Lecture 46 Display Targeting - Combined Audiences
Lecture 47 STANDARD DISPLAY CAMPAIGN CREATION
Lecture 48 SMART DISPLAY CAMPAIGN CREATION
Lecture 49 GMAIL CAMPAIGN CREATION
Section 7: Introduction to Conversion Tracking
Lecture 50 What is Conversion Tracking & How to setup Conversion Tracking
Lecture 51 Website Conversion Tracking
Lecture 52 App Conversion Tracking
Lecture 53 Phone Call Conversions
Lecture 54 Import - Google Analytics
Lecture 55 Conversion Action Sets
Section 8: Introduction to Remarketing
Lecture 56 Remarketing Overview
Lecture 57 Audience Manager
Lecture 58 REMARKETING CAMPAIGN CREATION
Lecture 59 App Users
Lecture 60 Youtube Remarketing
Lecture 61 Customer List
Lecture 62 Custom Combinations
Section 9: Introduction to Video Ads
Lecture 63 YOUTUBE INSTREAM AD CAMPAIGN CREATION
Lecture 64 IN FEED AD CAMPAIGN CREATION
Lecture 65 BUMPER AD CAMPAIGN CREATION
Lecture 66 OUTSREAM AD CAMPAIGN CREATION
Lecture 67 15 SEC NON-SKIPPABLE AD CAMPAIGN CREATION
Lecture 68 AD SEQUENCE CAMPAIGN CREATION
Section 10: Introduction to Shopping Ads
Lecture 69 Shopping Ads Overview, Google Merchant Center Account
Lecture 70 MERCHANT CENTER ACCOUNT CREATION
Lecture 71 SHOPPING ADS CAMPAIGN CREATION
Section 11: Introduction to Performance Max
Lecture 72 Performance Max Campaign Creation
Section 12: Introduction Mobile App Campaign
Lecture 73 UNIVERSAL APP CAMPAIGN CREATION
Section 13: Introduction to Smart Campaign
Lecture 74 SMART CAMPAIGN CREATION
Section 14: Introduction to Discovery Campaign
Lecture 75 DISCOVERY CAMPAIGN CREATION
Section 15: Introduction to Reports
Lecture 76 Predefined Reports, Saved Reports, Dashboards
Section 16: Introduction to Shared Library
Lecture 77 Portfolio Bid Strategies
Lecture 78 Shared Budgets
Lecture 79 Location Groups
Lecture 80 Placement Exclusion Lists
Section 17: Introduction to Bulk Actions
Lecture 81 Rules
Lecture 82 Scripts
Section 18: Introduction to Planning
Lecture 83 Keyword Planner Tool
Lecture 84 Ad Preview And Diagnosis Tool
Section 19: Introduction to More Tools
Lecture 85 Business Data - Ad Customizers
Lecture 86 Business Data - Page Feed
Lecture 87 Business Data - Dynamic Ad Feed
Lecture 88 Policy Manager, Access & Security, Linked Accounts, Preferences
Section 20: Drafts & Experiments
Lecture 89 Drafts & Experiments
Section 21: Introduction to Billing
Lecture 90 Summary, Documents, Transactions, Settings, Promotions
Section 22: Introduction to Google Ads Editor
Lecture 91 Google Ads Editor - Practical Implementation
Section 23: Introduction to Manager Accounts
Lecture 92 Manager Accounts/My Client Center Overview
Section 24: Google Ads Online Resources
Lecture 93 Google Ads HelpCenter, Policy HelpCenter, Google Ads Blog, Search Engine Land
Section 25: Google Ads Practice Tests
Section 26: Google Ads Certifications
Lecture 94 Google Ads Skillshop Certification
Entrepreneurs Who Are Starting Their New Business,Existing Business Who Want To Try Google Ads To Check How It Helps To Boost Sales,Professionals Who Are Working In The Field Of PPC & Want To Upskill Their Knowledge About Google Ads,Young Professionals Who Are Entering Into The Field Of Digital Marketing

Homepage

https://www.udemy.com/course/google-ads-masterclass-2021-all-campaign-creations/