Lawrence, a sports business consultant, outlines contemporary issues affecting the performance of the modern-day sports executive strategic leader. He addresses the origins of the C-suite and the roles of owners and CEOs; leadership and its definitions and models, the role of character, toxic leadership, trust, and work-life balance; factors involved in high-performance organizations, including the role of the sporting director, the impact of burnout, and diversity; innovation and change; the recruitment of the executives; inclusion and diversity in the boardroom; leader education and professional development; and the future of the C-suite leader in elite sport. Each chapter includes a literature review of the research context and underlying theory, as well as an interview with a sports executive, along with their biography. Distributed in North America by Turpin Distribution.