The way a user might perceive and use data and the optimal way a computer system might store it are often very different. In this Database Design Succinctly, learn how to model the user's information into data in a computer database system in such a way as to allow the system to produce useful results for the end user. Joseph D. Booth will cover how to design a database system to allow businesses to get better reporting and control over their information, as well as how to improve their data to make sure it is as accurate as possible.