Duration: 2h 20m | Video: .MP4 1280x720, 30 fps(r) | Audio: AAC, 48000 Hz, 2ch | Size: 1.53 GB
Genre: eLearning | Language: English
Are you looking to create an impressive, impact-driven, and achievable content plan for your business? One that is inspired by quality over quantity, and features the unique stories of your customers and the skills of your amazing team? Then welcome - this class is just for you!

MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz, 2 Ch
Skill Level: Beginner | Genre: eLearning | Language: English + srt | Duration: 1h 18m | Size: 208.3 MB
Marketing Automation is a must-have for organizations looking to get the most out of their marketing budget. This course explains why automation matters, shows you how to pick the best marketing automation tool for your company's marketing goals, and walks you through the top solutions out there. See the tools in action as instructor Brad Batesole walks you through some of the most popular uses of automation, showcased across tools like HubSpot, ActiveCampaign, Mailchimp, Salesforce Pardot, and more. Finally, learn how to measure your marketing automation's success using some of the most important metrics and analytics to keep track of in your tools.

Duration: 24m | Video: .MP4 1280x720, 30 fps(r) | Audio: AAC, 48000 Hz, 2ch | Size: 166 MB
Genre: eLearning | Language: English
If you Want to be an Instagram influencer or just to have an Account with high engagement & a Huge number of followers and you're having problems getting that, you are most likely missing this fundamental rule that I'm going to talk you about in this class.

English | 2021 | ISBN: 1472988574 | 272 pages | EPUB | 7.35 MB

Duration: 3h 43m | Video: .MP4 1280x720, 30 fps(r) | Audio: AAC, 48000 Hz, 2ch | Size: 1.47 GB
Genre: eLearning | Language: English
In this class, I am going to be sharing everything you need to know if you want to build a brand and grow an engaged audience on social media. Whether you're a complete beginner or somebody that may have been usingsocial media casually for a while now, this class is going to be a step-by-step guide to building thebrand and audience onsocial media (whatever the platform you may be using)you've always dreamed of.

Duration: 4h 11m | Video: .MP4 1280x720, 30 fps(r) | Audio: AAC, 48000 Hz, 2ch | Size: 1.79 GB
Genre: eLearning | Language: English
In this class, I am going to be sharing everything you need to know if you want to build and grow an engaged audience on Instagram. Whether you're a complete beginner or somebody that may have been using Instagram for a while now this class is going to be a step-by-step guide to building the audience on Instagram you've always dreamed of.

MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz, 2 Ch
Skill Level: Beginner | Genre: eLearning | Language: English + srt | Duration: 29m | Size: 236.6 MB
Words matter. For as much as words can make a positive impact with an audience, they can also divide and alienate us. Now more than ever, it's critical for marketers to intentionally use inclusive language. In this course, Andrew McCaskill, Senior Director of Global Communications at LinkedIn, shares practical guidance on this critical topic. Andrew outlines the basics of inclusive language, and he provides a framework to evaluate your marketing assets, such as checking for stereotypes and gender-inclusive language. If you're looking for a guide to help you navigate the critical aspects of diversity and inclusion, join Andrew in this course.

Created by Ghassan Mürtada | Last updated 9/2021
Duration: 59m | 6 sections | 23 lectures | Video: 1280x720, 44 KHz | 345.6 MB
Genre: eLearning | Language: English + Sub

MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz, 2 Ch
Skill Level: Beginner | Genre: eLearning | Language: English + srt | Duration: 50m | Size: 286.1 MB
Disconnected marketing communications confuse customers and make it hard to know what a brand stands for and why you should buy it. On the other hand, an integrated marketing communication strategy ensures consistent, relevant messages across touch points to differentiate from competition and attract and retain customers. In this course, instructor Dina Shapiro covers how to identify and overcome barriers to integration; how to conduct a SWOT analysis to differentiate from competitors; how to use brand storytelling to integrate your marketing strategy; and how you can leverage customer insights to integrate across paid-owned-earned touch points, and measure and optimize. Join Dina as she shares examples and the tools you need to write an integrated marketing communication strategy that will help you engage customers, build your brand, and improve internal team collaboration.

MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz
Language: English | Size: 454 MB | Duration: 2h 8m
What you'll learn